We have created a questionnaire to find out who our target audience are.There are basic questions (age, ethnicity, gender etc) as well as questions about their favourite actors/ musicians/ type of music/ genre of film.
We need to find out if our audience are mainstream or independent so we know how symbolic/ arty to make the opening.
We also need to find out what their general interests are so that we can try and incorporate them into our opening.
We may have to make our opening a hybrid with another genre if we find out that our target audience like genres other than thriller.
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